My UPP: Take over our cinema for free. Pitch us your wildest idea.

My UPP: Take over our cinema for free. Pitch us your wildest idea.

Jun 17, 2026 | Blog, News

In August and September, we’re opening the doors of the UPP to be used for any purpose… except watching films. We’re looking for proposals from anyone with a great idea to use our space. The winners will get free use of the building to run their session. We’ll even chuck in free popcorn.

As we work with our landlord, Oriel College, to figure out the future for the cinema, we want to demonstrate the versatility of our space, and how much more we could do if we were able to get funding to update it. Funding is dependent on a long term commitment to our tenancy – and that’s what we’re working towards.

It’s a chance to showcase your talent, share something you love, and celebrate the versatility of the wonderful UPP. We’re looking for ideas which expand what the idea of a cinema is – particularly those which will attract diverse or unique audiences. Culture, learning, inspiration, craziness – we want to hear all your ideas.

 

A martial arts workshop in full swing at the cinema last year

A live podcast recording on Halloween 2025

Here’s what you need to know:

  • The offer is for individuals, community groups and businesses based in Oxfordshire;
  • Priority will be given to free or low cost activities;
  • 2 hour time slots available;
  • We can give you some free support to put on your event. Depending on the complexity of your idea, we might ask for a split of the income to cover the costs of our staff and tech support.

Interested? Please email: [email protected] by Friday 3rd July. Tell us:

  • Your name and address;
  • If you represent a group or business, its name and what you do;
  • Your big idea – what would you like to do, who would you hope attends, how much would you charge, if anything?;
  • Your experience running events of this kind (if you have any);
  • Links to an online portfolio/instagram or website if you have one;
  • Anything else you would like to tell us.

Winners will be announced by Friday 10th July. Good luck!

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Plan your visit

Our beautiful art deco inspired auditorium can be found just off East Oxford's Cowley Road.We are open 7 days a week. We open the cinema and box office 30 minutes before the scheduled start time of each film, and the Box Office then closes 10 minutes after the film starts. We only show a few adverts – less than most cinemas – and we only play a couple of trailers, so please don’t be late as the film itself starts very close to the advertised time!